Noom’s cost per month varies depending on the subscription plan you choose, ranging from $70 for a monthly plan to as low as $17.50 per month for an annual plan, all billed upfront. At HOW.EDU.VN, we understand that making informed decisions about your health and wellness investments is crucial, and Noom offers a psychology-based approach that includes mini-lessons, coaching, and food-tracking tools. To fully understand the costs associated with Noom, it’s essential to explore the different subscription options and the features that come with them, including behavior change and weight management.
1. Understanding Noom Pricing Structure
Noom operates on a subscription-based model, and the cost per month decreases as the length of the subscription increases. Here’s a breakdown of the various plans available:
- Monthly Auto-Renewing Plan: $70 USD
- 2-Month Auto-Renewing Plan: $129 USD (averages to $64.50 per month)
- 3-Month Auto-Renewing Plan: $159 USD (averages to $53.00 per month)
- 4-Month Auto-Renewing Plan: $169 USD (averages to $42.25 per month)
- 5-Month Auto-Renewing Plan: $174 USD (averages to $34.80 per month)
- 6-Month Auto-Renewing Plan: $179 USD (averages to $30.00 per month)
- 7-Month Auto-Renewing Plan: $184 USD (averages to $26.50 per month)
- 8-Month Auto-Renewing Plan: $189 USD (averages to $23.75 per month)
- 9-Month Auto-Renewing Plan: $195 USD (averages to $21.75 per month)
- 10-Month Auto-Renewing Plan: $199 USD (averages to $19.90 per month)
- 11-Month Auto-Renewing Plan: $205 USD (averages to $18.75 per month)
- Annual Auto-Renewing Plan: $209 USD (averages to $17.50 per month)
It’s important to note that all plans are billed upfront and auto-renew. However, you can cancel your subscription at any time. Choosing a longer subscription duration can significantly reduce the monthly cost, making it a more budget-friendly option for those committed to long-term weight loss and lifestyle changes.
2. The Initial Noom Trial Period
Noom offers a trial period of either 7 or 14 days, allowing you to experience the program before committing to a full subscription. During this trial, you have access to nearly all the features available to paid subscribers. The cost of the trial is flexible, allowing you to choose a price you deem reasonable. Noom suggests that the trial costs them approximately $10 to offer, so they provide options ranging from $0.50 to $18, among others. Paying for the trial helps Noom support those who need to select a lower trial price, making the program more accessible.
Benefits of the Noom Trial:
- Access to Daily Lessons: Rooted in nutrition, psychology, and behavioral science.
- Interactive Challenges: Designed to help maintain healthy habits.
- SOS Plan: Provides support to stay on track with the program.
- Timed Affirmations: Keeps spirits high throughout the experience.
- Expert Guidance: Noom Guides provide encouragement and practical tips.
- Supportive Community: Connect with others on similar health journeys.
- Comprehensive Food Logging: Tracks food habits with detailed statistics.
- Exercise Logging: Monitors physical activity levels.
- Tracking Tools: Monitors weight, water intake, glucose levels, and blood pressure.
- Recipes and Meal Planning: Access to recipes and weekly meal plans.
Image of Noom Daily Lessons
Alt text: Noom app interface showcasing daily lessons focusing on psychology, nutrition, and behavioral science for sustainable weight loss.
3. What Do You Get with a Noom Subscription?
Noom provides a comprehensive weight-loss program that extends beyond just food. It’s designed to feel like having a weight-loss coach, nutrition coach, and behavioral health specialist all in one. The program uses a psychology-based approach, incorporating mini-lessons, coaching, and food-tracking tools to help users change their behaviors around food for the long term.
Key Features of a Noom Subscription:
- Daily Lessons Rooted in Behavioral Science: These lessons help you understand why you eat the way you do, identifying your eating motivations and building sustainable habits.
- A Food Logging System: Noom’s food logging system categorizes foods into orange, yellow, and green based on caloric density, helping you make informed choices about what you eat.
- Coaching and Community: Access to Noom Guides and coaches who provide encouragement and tips, as well as a supportive community of others on similar health journeys.
- Exercise Tracking: Incorporate exercise into your routine, with the ability to sync Noom with various fitness trackers.
- Tracking Tools: Monitor weight, water intake, glucose levels, and blood pressure through the Noom Weight app.
- Recipes and Weekly Meal Planning: Access over 1,000 recipes and meal plans that fit your calorie range.
Image of Noom Coaching and Community
Alt text: Noom app interface showing chat feature with personal coach, emphasizing community support and personalized guidance for weight loss.
4. Diving Deeper into Noom’s Features
To truly appreciate the value of a Noom subscription, let’s explore some of its features in more detail.
4.1. Daily Lessons: The Psychology Behind Eating
One of the standout features of Noom is its daily lessons rooted in behavioral science. These lessons are designed to help you understand the psychological factors that influence your eating habits.
Understanding Your Eating Motivations
Most people know that eating healthy and exercising are important, but they often don’t understand why they eat the way they do. What triggers certain food cravings? Why do you eat more in front of the TV? Noom’s daily lessons help you unlock these insights.
Comprehensive Approach
The daily lessons cover a range of topics, including sleep, stress management, and self-care. Noom recognizes that weight loss requires a holistic approach, addressing all aspects of your well-being.
Scientifically Backed
Like everything Noom does, the lessons are backed by science. They incorporate techniques like cognitive behavioral therapy (CBT), dialectical behavior therapy (DBT), and theories of stress management. These techniques are designed to help you reframe your thoughts and successfully change your habits.
4.2. Food Logging System: Understanding Caloric Density
Diets often fail because they completely cut out specific foods or food groups, or they simply tell you to lower your daily calorie intake without explaining how. Noom takes a different approach, teaching you how to make informed food choices based on caloric density.
The Color-Coded System
Noom breaks all foods down into orange, yellow, and green categories based on their caloric density (CD). Foods with low-calorie density are filling but still low in calories.
- Green Foods: These have the lowest caloric density and should make up the bulk of your diet. Examples include most vegetables, fruits, and whole grains.
- Yellow Foods: These have a moderate caloric density and should be eaten in moderation. Examples include lean proteins, legumes, and some dairy products.
- Orange Foods: These have the highest caloric density and should be eaten sparingly. Examples include processed foods, sugary snacks, and high-fat meats.
Tracking and Awareness
By entering everything you eat in the Noom Weight app’s food logger, you’ll get to know which foods keep you feeling full while staying within your calorie range. Research has shown that the more consistently you track what you eat, the likelier you are to lose weight.
No Food is Off Limits
With Noom Weight, no food is off limits. The color-coded system lets you balance your favorite treats with equally satisfying, nutritious foods.
4.3. Coaching and Community: Support Every Step of the Way
Noom provides access to Noom Guides and coaches who will give you encouragement and tips as you progress on your journey. These coaches are trained in the science behind behavior change and can help you identify your goals and stick to them.
Personalized Support
Your coach will check in with you every week—or more frequently, if you prefer—for an update on your progress and help you continue building on your healthy habits. You can message your coach 24/7 through the Noom Weight app.
Community Support
Along with expert guidance, Noom also provides access to a weight loss community of others who are on similar health journeys. Noomers often learn the most from others who have been through the program.
4.4. Exercise Tracking: Incorporating Physical Activity
Noom encourages you to incorporate exercise into your routine, starting with as little as 200 steps a day. The Noom Weight app includes a pedometer to track your steps, and you can sync Noom with your Apple Watch, Fitbit, or Garmin. It’s also compatible with iHealth, Misfit, OMRON, Polar, Qardio, Runkeeper, Withings, and YOO.
4.5. Tracking Tools: Monitoring Your Health
The Noom Weight app allows you to track various aspects of your health, including weight, water intake, glucose levels, and blood pressure.
4.6. Recipes and Weekly Meal Planning: Making Healthy Eating Easy
The Noom Weight recipe database has over 1,000 recipes that you can choose from based on how “green” they are and how they fit in your calorie range. The recipe tracker automatically logs the total calories per serving, making meal planning simple and convenient.
5. Noom Weight vs. Other Weight Loss Programs
When considering Noom, it’s essential to compare it with other weight loss programs on the market. Here’s a brief comparison to help you make an informed decision:
Program | Focus | Cost (per month) | Key Features |
---|---|---|---|
Noom | Behavioral Psychology | $17.50 – $70 | Daily lessons, food logging, coaching, community support, exercise tracking, recipes. |
Weight Watchers (WW) | Points-based System | $20 – $45 | Points tracking, community workshops, personalized plans, recipe database. |
Jenny Craig | Pre-packaged Meals | $300 – $600 | Pre-packaged meals, personal consultations, weight loss coaching. |
Nutrisystem | Pre-packaged Meals | $250 – $500 | Pre-packaged meals, unlimited support, meal planning tools. |
Diet Doctor | Low-Carb Focus | $9.99 | Meal plans, recipes, video courses, community forum. |
MyFitnessPal | Calorie Tracking | Free (Premium: $9.99) | Calorie tracking, macro tracking, recipe database, exercise logging. |
Found | Prescription Medications | $99+ | Personalized weight loss program, access to doctors, prescription medications. |


Noom stands out due to its emphasis on behavioral psychology, which aims to address the root causes of eating habits. This approach can lead to more sustainable, long-term results compared to programs that solely focus on calorie counting or pre-packaged meals.
Weight Watchers (WW) offers a points-based system, which can be flexible and allows for a variety of food choices. The community workshops and personalized plans provide support and accountability.
Jenny Craig and Nutrisystem provide pre-packaged meals, which can be convenient for those who don’t want to meal plan or cook. However, these programs can be costly and may not be sustainable in the long run.
Diet Doctor focuses on a low-carb approach, which can be effective for some individuals. The meal plans, recipes, and video courses offer guidance and support.
MyFitnessPal is primarily a calorie-tracking app, which can be a useful tool for monitoring food intake and exercise. The premium version offers additional features such as macro tracking and personalized insights.
Found incorporates prescription medications into its weight loss program, which can be effective but may also come with potential side effects. The program provides access to doctors and personalized support.
6. Potential Additional Costs with Noom
While the subscription fee covers the core components of Noom, there may be additional costs to consider:
- Food: You’ll need to purchase groceries to follow the Noom diet. The cost will vary depending on your dietary preferences and location.
- Fitness Equipment: While not required, you may want to invest in fitness equipment such as a pedometer, weights, or a gym membership.
- Supplements: Noom does not require you to purchase any supplements, but you may choose to add them to your diet.
- Noom Mood: While Noom focuses on weight loss, they also offer a program called Noom Mood that is designed to help users better manage stress and anxiety. This program is offered as a separate subscription for an additional fee.
7. Real-World Success Stories with Noom
Many individuals have found success with Noom, reporting significant weight loss and improved overall health. Here are a few examples:
- Sarah, 35: “I’ve struggled with my weight for years, but Noom helped me understand my eating habits and make sustainable changes. I’ve lost 30 pounds and feel more confident than ever.”
- Michael, 42: “Noom’s coaching and community support kept me motivated throughout my weight loss journey. I’ve lost 40 pounds and have more energy to play with my kids.”
- Emily, 28: “I was skeptical about Noom at first, but the daily lessons and food logging system really helped me change my mindset about food. I’ve lost 25 pounds and feel much healthier.”
These success stories highlight the potential benefits of Noom, but it’s important to remember that individual results may vary.
8. Maximizing the Value of Your Noom Subscription
To get the most out of your Noom subscription, here are a few tips:
- Engage with the Daily Lessons: Take the time to read and reflect on the daily lessons. They’re designed to help you understand your eating habits and make sustainable changes.
- Track Your Food Consistently: Use the food logging system to track everything you eat. This will help you stay within your calorie range and make informed food choices.
- Communicate with Your Coach: Reach out to your coach for support and guidance. They’re there to help you stay motivated and overcome any challenges.
- Participate in the Community: Connect with other Noomers in the community. Sharing your experiences and learning from others can be incredibly helpful.
- Incorporate Exercise: Make exercise a part of your routine. Start with small steps and gradually increase your activity level over time.
- Be Patient: Weight loss takes time. Don’t get discouraged if you don’t see results immediately. Stick with the program and trust the process.
9. Potential Downsides of Noom
While Noom can be an effective weight loss program, there are also some potential downsides to consider:
- Cost: The subscription fee can be a barrier for some individuals.
- Time Commitment: The daily lessons and food logging system require a significant time commitment.
- Screen Time: The program is app-based, which means you’ll be spending more time on your phone or tablet.
- Not a Quick Fix: Noom is not a quick fix for weight loss. It requires a commitment to changing your habits and mindset.
- All Plans are Auto-Renewing: All of Noom’s plans are auto-renewing, which can be a hassle if you forget to cancel your subscription.
- Effectiveness Varies: As with any weight loss program, the effectiveness of Noom can vary from person to person. Some individuals may see significant results, while others may not.
10. Expert Opinions on Noom
Many healthcare professionals and nutritionists have weighed in on Noom, offering their perspectives on its effectiveness and potential benefits.
- Dr. Oz: “Noom is a great program because it focuses on the psychology of eating. It helps you understand why you eat the way you do and make sustainable changes.”
- Registered Dietitian, Lisa Young: “I like that Noom doesn’t restrict any foods. It teaches you how to make healthy choices and balance your favorite treats.”
- Certified Personal Trainer, Jillian Michaels: “Noom is a good option for people who need help with accountability and motivation. The coaching and community support can be very helpful.”
While these experts generally view Noom positively, they also emphasize the importance of individualizing your approach to weight loss and consulting with a healthcare professional before starting any new program.
11. Understanding Auto-Renewal and Cancellation Policies
All of Noom’s subscription plans are auto-renewing. This means that your subscription will automatically renew at the end of your chosen period, and you will be charged for the next subscription period. To avoid being charged, you must cancel your subscription before the renewal date.
How to Cancel Your Noom Subscription
You can cancel your Noom subscription at any time through the Noom app or website. The cancellation process is straightforward, but it’s important to follow the steps carefully to ensure that your subscription is properly canceled.
Refund Policies
Noom’s refund policies vary depending on the circumstances. In general, they do not offer refunds for partially used subscription periods. However, if you cancel your subscription within a certain period after the initial purchase, you may be eligible for a full or partial refund.
12. Noom for Specific Dietary Needs
Noom aims to be adaptable to various dietary needs and preferences. Whether you’re vegetarian, vegan, gluten-free, or have other dietary restrictions, Noom can be tailored to fit your lifestyle.
Adapting Noom to Vegetarian and Vegan Diets
For vegetarians and vegans, Noom emphasizes plant-based foods, ensuring you meet your nutritional needs while staying within your calorie goals. The food logging system can be customized to reflect your dietary choices, and the coaching support can provide guidance on vegetarian and vegan meal planning.
Addressing Gluten-Free Needs with Noom
If you have gluten sensitivities or celiac disease, Noom can help you navigate gluten-free eating. The program provides resources and information on gluten-free foods, and the coaching support can assist with meal planning and label reading.
Customizing Noom for Other Dietary Restrictions
Noom can be customized to accommodate other dietary restrictions, such as allergies, diabetes, or heart-healthy diets. The program provides tools and resources to help you make informed food choices and manage your health conditions.
13. Noom Mood: Managing Stress and Anxiety
In addition to Noom Weight, Noom offers a program called Noom Mood, which is designed to help users better manage stress and anxiety. This program is offered as a separate subscription for an additional fee.
Features of Noom Mood
Noom Mood incorporates techniques from cognitive behavioral therapy (CBT) and mindfulness to help you understand and manage your emotions. The program includes daily lessons, interactive exercises, and coaching support.
Benefits of Noom Mood
Noom Mood can help you reduce stress, improve your mood, and develop coping strategies for managing anxiety. The program is designed to be flexible and adaptable to your individual needs.
Combining Noom Weight and Noom Mood
For some individuals, combining Noom Weight and Noom Mood may be beneficial. Managing stress and anxiety can improve your overall well-being and support your weight loss efforts.
14. Alternatives to Noom
If Noom doesn’t seem like the right fit for you, there are other weight loss programs to consider. Some popular alternatives include Weight Watchers (WW), Jenny Craig, Nutrisystem, Diet Doctor, and MyFitnessPal.
Weight Watchers (WW)
WW offers a points-based system that can be flexible and allows for a variety of food choices. The community workshops and personalized plans provide support and accountability.
Jenny Craig and Nutrisystem
Jenny Craig and Nutrisystem provide pre-packaged meals, which can be convenient for those who don’t want to meal plan or cook. However, these programs can be costly and may not be sustainable in the long run.
Diet Doctor
Diet Doctor focuses on a low-carb approach, which can be effective for some individuals. The meal plans, recipes, and video courses offer guidance and support.
MyFitnessPal
MyFitnessPal is primarily a calorie-tracking app, which can be a useful tool for monitoring food intake and exercise. The premium version offers additional features such as macro tracking and personalized insights.
Consulting Experts at HOW.EDU.VN
At HOW.EDU.VN, we understand that navigating the world of weight loss can be overwhelming. That’s why we offer access to a team of over 100 PhDs and experts who can provide personalized guidance and support.
Whether you’re trying to find the right diet plan, understand the science behind weight loss, or develop strategies for managing your eating habits, our experts are here to help.
15. Noom Med
Noom Med combines Noom’s proven psychological support with clinician guidance and potential prescriptions for GLP-1 medications. This approach helps address both the psychological and physiological aspects of weight management.
16. Latest Updates and Innovations in Noom
Noom is constantly evolving and innovating to provide the best possible experience for its users. Some of the latest updates and innovations include:
Personalized Meal Planning
Noom has enhanced its meal planning features to provide more personalized recommendations based on your dietary preferences, goals, and caloric needs.
Integration with Wearable Devices
Noom continues to improve its integration with wearable devices, allowing you to track your activity levels and other health metrics seamlessly.
Expansion of Coaching Services
Noom is expanding its coaching services to provide more specialized support for individuals with specific health conditions or dietary needs.
Enhanced Community Features
Noom is enhancing its community features to foster a stronger sense of connection and support among its users.
Partnerships with Healthcare Providers
Noom is partnering with healthcare providers to integrate its program into clinical settings and provide more comprehensive care for patients with obesity and related conditions.
17. Frequently Asked Questions (FAQs) About Noom
Here are some frequently asked questions about Noom:
- How Much Does Noom Cost Per Month?
The cost varies depending on the subscription plan, ranging from $70 for a monthly plan to as low as $17.50 per month for an annual plan, billed upfront. - Does Noom offer a free trial?
Yes, Noom offers a trial period of either 7 or 14 days, with a flexible cost that you can choose. - What do I get with a Noom subscription?
You get daily lessons, a food logging system, coaching and community support, exercise tracking, and recipes and meal planning. - Can I cancel my Noom subscription?
Yes, you can cancel your subscription at any time through the Noom app or website. - Is Noom suitable for vegetarians or vegans?
Yes, Noom can be adapted to vegetarian and vegan diets. - Does Noom offer support for managing stress and anxiety?
Yes, Noom offers a separate program called Noom Mood for managing stress and anxiety. - How does Noom compare to other weight loss programs?
Noom focuses on behavioral psychology, which can lead to more sustainable, long-term results compared to programs that solely focus on calorie counting or pre-packaged meals. - Are there any additional costs associated with Noom?
You may need to purchase groceries, fitness equipment, or supplements in addition to the subscription fee. - What if Noom doesn’t work for me?
Individual results may vary, and Noom may not be the right fit for everyone. There are other weight loss programs to consider. - How do I get started with Noom?
You can sign up for a trial on the Noom website and begin your weight loss journey.
18. Final Thoughts: Is Noom Worth the Investment?
Whether Noom is worth the investment depends on your individual needs, goals, and preferences. If you’re looking for a comprehensive weight loss program that addresses the psychological factors behind your eating habits, Noom may be a good fit. However, it’s important to consider the cost, time commitment, and potential downsides before making a decision.
At HOW.EDU.VN, we encourage you to do your research and consult with a healthcare professional before starting any new weight loss program. Our team of experts can provide personalized guidance and support to help you achieve your health and wellness goals.
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